Children have been uniquely impacted by the pandemic. They have experienced this crisis during important periods of physical, social, and emotional development. Talking to them about our ‘new normal’ should be done in a way that makes them imbibe the information clearly and quickly without panic. We created these comic books to make them learn, along with fun and motivate children to be hero of prevention by defeating Corona. Utilizing Chacha Chaudhary for this initiative, who is already a very renowned and relatable character makes this task more effortless. We will be using talking comic to communicate this subject leading to behavioral changes through a 360-degree media approach including print, social, activation, and mobile.” said Mr. Manish Verma, Director, Diamond Toons.